HER vs Tinder: who each app is built for

In HER vs Tinder, the first split is audience: HER's own pages address queer women, non-binary and trans people, and Tinder's listings address singles and name three goals, a date, a serious relationship or new friends. Google Play shows 500M+ downloads for Tinder and 5M+ for HER.

At a glance

  • HER's homepage describes a space for "queer women, nonbinary and trans sapphics". Tinder's store listings do not address LGBTQ+ users either way.
  • HER says its core features are free, with ads and daily swipes. Tinder's free tier covers Likes, matching and chat.
  • Google Play downloads: Tinder 500M+, HER 5M+.
  • Lowest listed on the US App Store: HER Gold USD 14.99, Tinder Plus USD 9.99, Tinder Gold USD 13.99. No billing period is stated.
  • Neither app's pages call it a hookup app.
  • Main intent

    HERlgbtq

    Tindermixed

  • Free plan

    HERCore features are free: add friends, view profiles, start chats, like and match, view events, join...

    TinderFree accounts can send Likes, match and chat.

  • Free messaging

    HERYes

    TinderYes

  • Lowest listed price (US, App Store)

    HERUSD 14.99, HER Premium

    TinderUSD 9.99, Tinder Plus

  • Incognito mode

    HERYes

    TinderYes

  • Advanced filters

    HERYes

    TinderNot confirmed

  • Travel mode

    HERYes

    TinderYes

  • Profile verification

    HERYes

    TinderYes

  • Location-based matching

    HERYes

    TinderYes

  • iPhone app

    HERYes

    TinderYes

  • Android app

    HERYes

    TinderYes

  • Web version

    HERNot confirmed

    TinderYes

  • Minimum age

    HER18

    Tinder18

Who each app is built for

HER opens its homepage with a statement of audience: "Join a safe space where queer women, nonbinary and trans sapphics come to meet, chat and flirt, all with the goal of finding their person." The same page says the app was "designed to focus exclusively on the needs of queer women, non-binary and trans people." Both lines are company descriptions.

Relationships are the stated aim. The homepage calls HER "a relationship platform that we actually enjoy being on", casual dating is not named in the pages read, and the word hookup does not appear in the homepage, store listings or terms read. The Premium "Looking For" filter lists "Monogamous, Poly, New Friends & More", and polyamory-friendly apps sorts that search.

Tinder's Google Play listing says it "helps you find a date, a serious relationship, or meet new friends", and the App Store description opens with "Tinder is the place to meet someone new and see where a spark might lead." Neither listing positions Tinder as a hookup app, and neither rules it out. The pages checked do not address LGBTQ+ users, so Tinder gives no audience statement to set against HER's.

Size claims use different measures. HER's homepage advertises 15M+ active members, the App Store says "Join 14 million+" and Google Play says "over 13 million+". Tinder's listings claim over 100 billion matches, which counts matches and says nothing about members. The like-for-like number is Google Play downloads, Tinder 500M+ and HER 5M+, which are install brackets and count no active users. More apps for this audience are in LGBTQ+ hookup and dating apps.

Swipes, communities and the Feed

Both apps run on Likes and mutual matches. HER's stack is called Meet, with a Nearby view beside it, and a match forms when both people Like. Free accounts get daily swipes and the Premium page lists Unlimited Swipes.

HER builds more around the stack. Google Play lists smaller community group chats "based on interests or hobbies" and an "LGBTQ+ News Feed", and free members can view events and join communities. Tinder's listings name other extras: Double Date lets you bring a friend, Events run in selected cities, and subscribers can send a compliment before matching.

Chat opens after a match on both. Tinder's App Store text says "You can only match and chat when both people are interested." HER's Premium adds read receipts. Video chat and voice messages are not confirmed for HER, and Tinder's listings mention neither.

Free accounts and paid extras

HER's homepage says "All of our core features are free and will remain free." The list covers adding friends, viewing profiles, starting chats, liking and matching, viewing events, joining communities and using the Feed, and the free app shows ads and limits swipes per day. Premium has two tiers, Gold and Platinum. The features named for it are Unlimited Swipes, Advanced Filters (looking for, verified profiles, gender and sexual identity, pronouns, relationship status), Incognito Mode, Change Location, See Who's Nearby and read receipts. Which of these sit in Gold and which in Platinum was not captured, so none is assigned to a tier here.

A free Tinder account can send Likes, match and chat. Subscriptions add unlimited Likes, weekly Super Likes, compliments before a match, unlimited Rewinds and monthly Boosts. The store listings do not state the free daily Like limit. Google Play names Incognito Mode ("Only be seen by people you've already Liked") and Passport Mode without saying which plan includes either, and advanced filters are not mentioned.

Both apps name Incognito Mode, and only HER says where it sits: under Premium. Tinder's Passport Mode and HER's Change Location are the matching pair for travel, and again only HER names a tier. Longer lists are in apps with incognito mode, travel mode apps and apps with advanced filters.

Profile checks, blocking and reporting

HER's homepage says users are verified and authenticated by connecting their profiles with existing social media accounts. The steps are not described beyond that, and a Verified Profiles filter is a Premium feature. The listed safety tools are a Trust and Safety team with moderators, in-app report and block with a Support & Safety screen, and meeting-up guidance in the support center, which also has a safety reporting section.

Tinder names Photo Verification on Google Play, and the App Store says "We include multiple ways to verify profiles". Whether verification is optional or required is not stated. Share My Date tells a friend where and when you are meeting, chat messages that look inappropriate are blurred, and a Report User link sits on profiles and in messaging, with reports treated as confidential. The terms and guidelines name reporting and unmatching and do not name blocking. Profile verification apps lines up other services that check profiles, and how to spot a fake profile covers what checks do not stop.

Location and data

HER's privacy policy carries a last-updated line of 3/11/2025. It says Bloomer Inc. collects location whenever the app is opened unless location services are off, plus birth date and profile details such as gender, sexual orientation and dating preferences that other users can see. RevenueCat handles subscriptions and AppLovin serves targeted ads, and HER says it does not sell personal data.

Tinder's privacy policy says it can collect latitude and longitude if you give permission, and that features relying on precise geolocation are unavailable if you decline. It says Tinder gives certain information to third parties, including advertising partners, and describes an opt-out toggle for the sale or sharing of personal information and for targeted advertising. Those points come from a summarized copy of the Tinder privacy page checked on November 5, 2026, so read the full wording there. The wider picture is in dating app privacy settings.

HER vs Tinder subscription prices in the US and UK

All prices here are iPhone App Store rows, and Google Play and web prices are not covered. On the US App Store, HER Gold and HER Premium are each listed at USD 14.99, and HER Platinum runs from USD 19.99 to USD 31.99 across four rows. Tinder Plus is USD 9.99 on the US App Store, and Tinder Gold runs from USD 13.99 to USD 24.99 across four rows. No row states a billing period.

The UK App Store has no HER Gold or HER Platinum row. The UK App Store lists HER Premium at eight prices from GBP 7.99 to GBP 139.99, with no period on any. Tinder Plus is GBP 3.99 on the UK App Store, and Tinder Gold starts at GBP 7.49.

CountryPlanPeriodListed pricesBilled throughSource
United KingdomHER PremiumPeriod not statedGBP 7.99, 10.49, 18.99, 34.99, 44.99, 69.99, 89.99, 139.99iPhone (App Store)listing
United StatesHER GoldPeriod not statedUSD 14.99iPhone (App Store)listing
United StatesHER PlatinumPeriod not statedUSD 19.99, 24.99, 29.99, 31.99iPhone (App Store)listing
United StatesHER PremiumPeriod not statedUSD 14.99iPhone (App Store)listing

Prices as listed in the store on November 5, 2026. They change by country, platform, account and promotion.

CountryPlanPeriodListed pricesBilled throughSource
United KingdomTinder GoldPeriod not statedGBP 7.49, 11.99, 13.99, 14.99iPhone (App Store)listing
United KingdomTinder PlusPeriod not statedGBP 3.99iPhone (App Store)listing
United StatesTinder GoldPeriod not statedUSD 13.99, 14.99, 18.99, 24.99iPhone (App Store)listing
United StatesTinder PlusPeriod not statedUSD 9.99iPhone (App Store)listing

Prices as listed in the store on November 5, 2026. They change by country, platform, account and promotion.

The lowest listed HER row is above the lowest listed Tinder Gold row in both countries (USD 14.99 against USD 13.99 on the US App Store, GBP 7.99 against GBP 7.49 on the UK one), and above Tinder Plus in both. The two Gold tiers are different products that share a name, and neither has a feature split in the pages checked. With no periods, the rows show what each store lists and nothing about what a month costs. Tinder Platinum has no row in either country. Full lists are on HER pricing and Tinder pricing by country.

Cancelling happens in the store that billed you. HER says App Store and Google Play subscriptions are cancelled in that store account even if you delete the app or your HER account, and Tinder says store subscriptions must be cancelled separately from account deletion. Steps are in cancel a dating app subscription.

Platforms, ages and who runs each app

HER is on iPhone and iPad and on Android. The pages checked do not confirm a web version. The App Store lists it in 42 of the 45 storefronts checked, and the three without it are AE, SA and MY. Tinder is on iPhone and Apple TV, on Android and on the web at tinder.com, and is listed in all 45 storefronts checked. An official supported-country list was not found for Tinder.

Store ratings match: 18+ in the App Store and Mature 17+ in Google Play for both apps, with a minimum age of 18 in each set of terms. HER's operator takes more explaining. The Terms of Use effective March 12, 2026 open with "Welcome to HER, operated by Match Group Americas, LLC", while the store seller and the privacy policy name Bloomer Inc., and the pages checked do not say how the two relate. Tinder's operator is Tinder LLC, although the contracting entity depends on where the member lives.

Best for

If neither fits, HER alternatives and Tinder alternatives sort other apps by need. The write-ups are the HER review and the Tinder review, and another Tinder pairing is Tinder vs Bumble.

In HER vs Tinder the listings put the two in different lanes: HER names its audience and builds communities around it, and Tinder names a wide set of goals and has the far larger download count. Neither is labeled a hookup app. Price cannot be ranked until the listings state billing periods, so the checkout in your own store is the number to trust.

FAQ

Is HER better than Tinder for queer women?

HER's homepage says it is designed to focus exclusively on the needs of queer women, non-binary and trans people. Tinder's listings do not address that audience.

Is HER free?

HER's homepage says all of its core features are free. The free app shows ads and has daily swipes, and Premium (Gold and Platinum) is the paid layer.

Does Tinder have incognito mode?

Tinder's Google Play listing names Incognito Mode ("Only be seen by people you've already Liked") and does not say which plan includes it. HER lists Incognito Mode as a Premium feature.

Which is cheaper, HER or Tinder?

On the US App Store the lowest listed HER row is USD 14.99, and Tinder Plus is USD 9.99. On the UK App Store the lowest listed HER row is GBP 7.99, and Tinder Plus is GBP 3.99. None of these rows states a billing period.

Sources

HER homepage · HER on the App Store (US) · HER on Google Play · HER Terms of Use · HER Privacy Policy · Tinder on the App Store (US) · Tinder on Google Play · Tinder Terms of Use, effective March 5, 2026 · Tinder Privacy Policy page